Dive Into the New Age
of Advertising technology

The Pancast suite of products can be seamlessly integrated into a wide range of publishing technologies, adding value to each stage of the publishing and distribution process.

A POWERFUL DATA COLLECTION TOOL

A proprietary platform delivering a new way to collect behavioural data from within the digital streaming platform environment.

• Build better understanding of audience behaviour

• Increase the ability to enrich user data

• Enhance advertising yields

• Simple integration into a wide range of online video players

CONTENT DATA ENRICHMENT AND STANDARDISATION

The entry point for broadcasters’ metadata to ingest, manage and deploy content to their digital streaming platform.

• Standardise and enrich content meta data

• Distributes content to Pancast Platform

AGGREGATED USER PROFILING FOR DEEP CUT ADVERTISING

A powerful user identification tool that offers a unique solution to audience targeting and enabling access to a de-duplicated audience.

• Leverage Access and Assist Data in the cookie-less future

• Enhanced audience segmentation

• De-duplication across multiple publishers

• Frequency capping across multiple publishers

Simple yet powerful solutions powered by Pancast

The integration of Pancast solutions into the Publishers ecosystems, provides advertisers with scalable,
targeted, de-duplicated audiences across premium quality video inventory.